designcat

My name is Nika, I'm 24.
I live in Hackney, London.
Originally Russian.
BA in Advertising Management, MA in Brand Development.
Analyst at a branding agency.

This blog is about things I think about: beautiful designs, fashion, the art of branding and clever strategies. Weird mix, but it's me.

Take a look. Here is what I call smart:)

_Read about Design
_Read about Startups

RSS feed Mobile Archive Search Ask me anything

Esquire Theme by Matthew Buchanan
Social icons by Tim van Damme

Nov

Brand messaging should be led first by packaging and then reinforced by all other communications… All of the money and time invested in TV spots, event sponsorships, and online promotions are wasted

*Interbrand‘s 2011 Best Global Brands report

Finally they got it..

designcat posted this

3 months ago 7 notes